Macho men


An ad campaign which can’t possibly be ignored given the present train of obsessions. Andrés Ramírez photographs a collection of tight packages for underwear manufacturer, Macho. I’m not sure what a group of Roman gladiators would be doing sparring in what appears to be a Bollywood boudoir like the one in Moulin Rouge! but, ya know…underwear and swords… Consistency is the hobgoblin of fevered imaginations.

Via Queerty.

Elsewhere on { feuilleton }
The men with swords archive