{"id":1697,"date":"2007-04-04T01:58:38","date_gmt":"2007-04-04T00:58:38","guid":{"rendered":"http:\/\/www.johncoulthart.com\/feuilleton\/?p=1697"},"modified":"2009-12-05T06:14:03","modified_gmt":"2009-12-05T05:14:03","slug":"the-budweiser-ganymede","status":"publish","type":"post","link":"https:\/\/www.johncoulthart.com\/feuilleton\/2007\/04\/04\/the-budweiser-ganymede\/","title":{"rendered":"The Budweiser Ganymede"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/www.johncoulthart.com\/feuilleton\/wp-content\/uploads\/2007\/04\/bud1.jpg\" alt=\"bud1.jpg\" \/><\/p>\n<p><em>Budweiser advertising art, 1906. <\/em><\/p>\n<p>Hard to believe that the self-styled King of Beers used to advertise itself using a <a href=\"http:\/\/en.wikipedia.org\/wiki\/Ganymede_%28mythology%29\" target=\"_blank\">gay episode from Classical mythology<\/a> but here&#8217;s the evidence. Zeus falls in love with the beautiful youth and, in the form of an eagle, bears him away to Mount Olympus. In some depictions this event is called <em>The Rape of Ganymede<\/em> which suggests there was some other \u201cmounting\u201d taking place as a result; maybe the eagle had drunk one too many beers?<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.johncoulthart.com\/feuilleton\/wp-content\/uploads\/2007\/04\/bud2.jpg\" alt=\"bud2.jpg\" \/><\/p>\n<p><em>Budweiser advertising art, 1892.<\/em><\/p>\n<p>Elsewhere on { feuilleton }<br \/>\n\u2022 <a href=\"https:\/\/www.johncoulthart.com\/feuilleton\/the-gay-artists-archive\/\">The gay artists archive<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Budweiser advertising art, 1906. Hard to believe that the self-styled King of Beers used to advertise itself using a gay episode from Classical mythology but here&#8217;s the evidence. Zeus falls in love with the beautiful youth and, in the form of an eagle, bears him away to Mount Olympus. In some depictions this event is &hellip; <a href=\"https:\/\/www.johncoulthart.com\/feuilleton\/2007\/04\/04\/the-budweiser-ganymede\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;The Budweiser Ganymede&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2,30,851,5],"tags":[2956],"class_list":["post-1697","post","type-post","status-publish","format-standard","hentry","category-art","category-black-white","category-drugs","category-gay","tag-ganymede"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pq7rV-rn","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.johncoulthart.com\/feuilleton\/wp-json\/wp\/v2\/posts\/1697","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.johncoulthart.com\/feuilleton\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.johncoulthart.com\/feuilleton\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.johncoulthart.com\/feuilleton\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.johncoulthart.com\/feuilleton\/wp-json\/wp\/v2\/comments?post=1697"}],"version-history":[{"count":0,"href":"https:\/\/www.johncoulthart.com\/feuilleton\/wp-json\/wp\/v2\/posts\/1697\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.johncoulthart.com\/feuilleton\/wp-json\/wp\/v2\/media?parent=1697"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.johncoulthart.com\/feuilleton\/wp-json\/wp\/v2\/categories?post=1697"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.johncoulthart.com\/feuilleton\/wp-json\/wp\/v2\/tags?post=1697"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}